Aryia Leather Co.
A premium leather brand with drifting paid media. We rebuilt Meta and TikTok around offer-led creative, then tightened the mobile path to checkout.
+186%
META ADSTIKTOK ADSCRO
Aryia Leather Co.
eCommerce
Meta Ads · TikTok Ads · CRO
Australia
2025 – 2026
Results measured on the client's own ad accounts.
Rising CPA & fragmented creative testing
Strong product quality, but paid media was inconsistent, escalating acquisition costs, ad fatigue, and no structured funnel from initial awareness to checkout.
HIGH AD FATIGUEUNPREDICTABLE ROAS
Offer-led sprints & mobile checkout optimisation
We rebuilt their Meta + TikTok architecture around offer-led creatives, tighter audiences, and weekly creative sprints. Landing pages were tightened for mobile checkout speed and trust signals.
WEEKLY CREATIVE SPRINTSMOBILE CHECKOUT SPEED
3.8x
Blended ROAS
-41%
Cost per acquisition
5
Months to scale
Results measured on the client's own ad accounts.
“We went from unpredictable ad spend to a consistent 3.8× blended ROAS across Meta and TikTok within 90 days.”
WinPro Digital
Firstway Global
