ZIVO Audio
A new audio brand going to market with no campaign history. The launch ran on creative built for the offer, measured from the first day of spend.
4.6x
META ADSCREATIVELANDING PAGE
ZIVO Audio
Launch Campaign
Meta Ads · Creative · Landing Page
Direct-to-consumer
2026
Launch campaign, measured on the client's own ad accounts.
Cold product launch with zero brand equity
Entering an established consumer audio niche with no pre-existing pixel data, audience history, or tested creative angles.
ZERO PIXEL DATACOLD AUDIENCE LAUNCH
High-contrast product positioning & rapid creative iteration
We designed a conversion landing page focused on tactile sound specs and unboxing value, paired with 6 launch creative angles tested aggressively on Meta Ads.
HIGH-INTENT LANDERCREATIVE ANGLE TESTING
4.6x
Launch campaign ROAS
14 Days
Zero to launch
+142%
Target revenue exceeded
Launch campaign, measured on the client's own ad accounts.
“Launching cold with a 4.6× ROAS exceeded every milestone we set for our first batch. The Shark Web team made our launch effortless.”
Firstway Global
FishnFruit
